May 20, 2001
THE POWER OF POP INTERVIEW
JOE MANNIX
www.mannixrock.com
Why is Come to California a double
album? What, in your own mind, is the concept behind it?
I wanted to avoid ear fatigue. Some of my more favorite
songs are on the second half of the album. I wanted to make sure
they got a fair listen. The second reason is that the first part
of the story takes place on the East coast (disc one) and the second
half of the story takes place on the West coast. ( Disc two). So
you have your left coast disc and your right coast disc.
Did you have any reservations about
the possible negative connotations of a double concept album in
this day and age?
No. I refuse to be a part of the dumbing of American
pop culture. It seems like everyone wants to be able to pigeon hole
your sound or your look etc.. I made a vow after Oral Groove broke
up that I was going to make quality music on my own terms. I think
it's important to go on and do different things with your craft.
I have the most respect for acts that are able to do it. In saying
that I still like to release music that people can relate to and
sing at the top of their lungs in their car. I will never release
an album unless I feel sure that each and every song a can stand
on it's own as a single.
These are definitely worthy targets
to aim for as a recording artist! Do you think that the primary
style you have opted for - i.e. country-folk-rock - is indicative
of the more straightforward, heartfelt direction you are seeking
out? (I note that Oral Groove was more power pop in nature) Is it
easier to express these concerns in this "format"?
Our band sound seems to waver between being a roots
rock band and pop rock band. Mannix definitely has more of an American
rock sound than Oral Groove ever had. My writing still has an anchor
in Pop rock. A good hook is a good hook. All my songs are based
around a hook. I always try to capture and put on tape that elusive
bitter sweet hook. It's what music is all about for me. Our booking
agent who is from Austin Texas termed us as a "Roots Pop Band."
I can deal with that tag.
What was the difference in approach
between Pretty Strange and Come to California? How did you and the
band prepare for the recording sessions? Were the songs developed
on stage or in the studio? What were the contributions of the other
members of Mannix to these songs?
My original intention with Pretty Strange was to
do a full acoustic album (like Springsteen's Nebraska). I started
laying down acoustic guitar parts and then just kept building on
them. I then decided to record some band tracks. Chris Peck and
I went into the studio and laid down Drums and rhythm guitar. We
then started adding to them as well. We were constantly adding a
vocal here to this track and an organ part to that track, etc. It
was pretty chaotic but it all came together. My idea was to create
an overall cohesive listening experience out of very diverse pop
songs. I think I did that. I hope I did that. Come To California
was done differently. I finished writing all the songs and then
brought the band into the rehearsal studio to learn the tunes. Once
we had them down, we went in and tracked them. The backing tracks
were brought to a friends studio in NYC where we finished all the
overdubs. CTC is really indicative of what our live band sounds
like. It's very close. I wanted CTC to be more of a "band"
sounding record.
As the producer of CTC as well,
how close is the final result compared to what you "heard"
in your head? Is there anything about CTC you're unhappy with, in
hindsight, that you would change if you had the chance?
I think we nailed 95% of it the way I had hoped.
I'm very happy with the outcome. The only song I wish we recorded
differently is "Tired of Thinking of you". We recently
started playing a live version of it that has become the highlight
of our live set. I do wish we could go back and re record that one.
Oh well. There was also a solo acoustic version of "Salvation"
with alternate lyrics that I thought was pretty cool. I was going
to lead off the album with it until I wrote the song "Come
To California." It was then shelved.
"Rid this soulful fire that
is consuming me" - what is this "soulful fire" you're
referring to?
The soulful fire is " Geraldine" and it's
consuming the main character of CTC.
I note there are quite a few 'religious'
references in the songs eg. "but the devil left me nothing
behind," "angels helped me to see that glorious U-turn
sign," "get your rosary beads and summon up a saint,"
"like Lazarus I'll rise from this lifelong sleep." Are
these references used as literary devices or do they have greater/deeper
significance? Are any of the songs semi- or fully autobiographical?
Most are used as literary devices. Maybe it was
my stint as an alter boy in the catholic church as kid. It's not
about religion but spirituality. I tried to show a spiritual side
to where the character was going. The whole salvation theme. In
story, the main character gives himself up to the ocean hoping it
will take him to a higher place. The torrid ocean ends up putting
him back on the beach and temporally ridding him of his addiction
of "Geraldine". But you know what they say. Once an addict,
always an addict. In the end he can't fight off her haunting. The
lead off track of the album " Come To California" is actually
the last song in the progression of the story. It's a friend warning
him not to go back. Not to heed her call.
In a wider context, do you see the
subject of "addiction" as one that continues to destroy
lives and hinder personal growth? What is this "salvation"
you talking about in the sense of the CTC story line? Is there a
more universal message you are trying to convey to your listeners?
The story for this album all started with the song
"Geraldine." I thought that the lyrics for Geraldine were
a great basis for a film noir type of story about a guy trying to
find a lost love in dark and dangerous LA. A desperate man pursuing
a woman named Geraldine. In pursuing this woman, he loses himself
and almost loses his life. The overall message I'm trying to convey
is that obsession or passion can lead us into very dark places.
Places that we should not go to but we just can't help ourselves.
Obsession turning into addiction. In this case his intense love
/ passion for Geraldine has turned his life upside down. He loses
all sense of himself. Even with higher intervention he can' t be
saved in the end. His whole life is Geraldine.
Is the concept of America as the
"Land of Opportunity" still valid in 2001? Do you personally
believe there is room in the modern rock scene for a band like Mannix?
What is the concept behind www.mannixrock.com Records? Do you believe
the internet will "save" indie rock?
Sadly, I think the dollar rules in the " Land
of Opportunity". However, I believe that there are ways in
Art and music to make a difference and take a stand for what you
believe. Mannix, consisting of Chris Peck / drums and vocals, John
Kasiewicz / Guitar and vocals and Toby Graham / bass and vocals
is the best band I have ever been involved with. Super talented
players who are not afraid to get their hands dirty and pursue what
they truly love to do. We play one mean live show! We recently acquired
a great booking agent and have dedicated ourselves to getting out
on the road at least three weeks a month to tour and promote "
Come To California". The fan response has been amazing. We
have also been very fortunate to have some other talented people
join the Mannix family and do PR and radio promotion for us. Chris,
John, Toby and myself are all very focused on taking this band to
a much higher level and building something that we can all be very
proud of. I have no interest in chasing down the hip indie / major
A&R guy to our shows. Those days are over. We are no longer
waiting around for someone to discover us. We have taken matters
into our own hands. It's a great feeling. This band has a very strong
work ethic. You have to strong work ethic to survive these days.
The major labels have been wrestling somewhat with the "internet"
issue raising mainly so-called legal rights and whatnot, whereas
for the artist it's all about connecting with the fans. How far
do you believe a band like Mannix can go with the internet and without
a big record label? Do you believe that with these new opportunities,
an artist is only limited by his/her ambition and vision?
The Internet has be a great tool for Mannix but
we can only go so far without big money behind us. I'm realistic
as to how far this grass roots campaign can take us. That being
said, I think that if a band utilizes all of their resources (Internet
/ touring etc..) they can place them self in a much better bargaining
position when taking the leap into the Indie / major label hunting
ground. I think you need to do the full on grass roots thing to
get to the next level. In this day in age, very few bands are getting
signed because they have a great demo. You have to get out there
and work your ass off and utilize every resource you have.
What does the immediate future hold
for Mannix? Are there new songs already for the next project? Will
Mannix continue in the musical path set out so far or will there
be a different direction to come?
We plan to tour the heck out of "Come To California."
We plan to be on the road at least three weeks per month in the
good old USA. I'm really looking forward to the next album. About
3/4 of the album is already written. We are working a few of the
tunes into our live set. I'm very excited about the band recording
these songs. Very excited. There is a conceptual format for the
next album as well. It's about fairies and dragons and castles and
Wizards. I also have a few songs in there about aliens who become
friends with the fairies and dragons and wizards and live happily
ever after. Haahh. I'M ONLY KIDDING!
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